As health-conscious consumers in India increasingly turn away from refined sugar, a Gurgaon-based startup is creating ripples in the food and wellness space with a sweet alternative – natural honey. Honeyman Foods Pvt. Ltd., which brands itself as the “world’s largest ecosystem of refined sugar-free products,” is replacing artificial sweeteners and processed sugar across a diverse portfolio of foods, beverages, and personal care items.
With over 25 stores already operational and 25 more scheduled to launch, Honeyman has announced an aggressive pan-India expansion through its Franchise-Owned, Franchise-Operated (FOFO) model – offering a timely opportunity for entrepreneurs interested in health-driven retail ventures.
A Mission Rooted in Ecology and Health
At the heart of Honeyman’s journey lies a sustainability-first philosophy:
“No Bees. No Food. No Future.”
Far beyond branding, this principle underscores the company’s commitment to environmental sustainability. By prioritizing honey as a primary sweetening agent, Honeyman supports pollination, ecological balance, and thousands of Indian beekeepers who form the backbone of this ecosystem.
The Man Behind the Movement
The company’s founder, Mr. Shahzada Singh Kapoor, is no stranger to the honey industry. With three decades of experience in beekeeping and international honey exports – including a record-setting day when he exported an entire train of honey – Mr. Kapoor brings unparalleled expertise to Honeyman’s vision of creating India’s most trusted honey-powered brand.
Product Range: Where Innovation Meets Health
Honeyman’s diverse portfolio is aimed at health-conscious consumers looking for guilt-free indulgence. The brand exclusively uses natural honey as a sweetener across all its product lines, including:
- Gourmet Spreads: Honey-infused jams, marmalades, sauces, and peanut butters
- Guilt-Free Treats: Mithai, cookies, roasted makhana, honey-coated nuts, and artisan ice creams
- Wellness & Ayurveda: Chyawanprash, immunity boosters, herbal teas, and wellness drinks
- Mellifera Beauty: A honey-powered skincare and personal care range
- Curated Gifting: Premium gifting options for personal and corporate occasions
A newly launched division will also cater to weddings and events, offering honey-themed dessert counters and live ice cream bars.
Recognition & Global Awards
Honeyman’s innovation has already earned it a roster of prestigious accolades:
- Apimondia Award for Best Honey in Europe
- Best Organic Honey at BIOFACH, Germany
- Coca-Cola Golden Spoon Award 2023 for Merchandising Innovation
- Named among Top 100 D2C Brands in India
Franchise and Distribution Opportunities
As part of its national expansion, Honeyman is actively inviting franchise partners and distributors to join its journey. The FOFO model offers a ready-to-launch, health-focused business with proven profitability and brand recall.
Franchisees gain access to turnkey store setup, product training, marketing support, and ongoing R&D-driven innovation.
Distributors can offer a growing lineup of clean-label products in high-demand categories.
Consumers get a delicious, healthier alternative to refined sugar in everyday choices.
About Honeyman
Founded with a mission to redefine sweetness, Honeyman Foods Pvt. Ltd. is India’s pioneering honey-based food and wellness brand. The company is built on a strong foundation of beekeeping heritage, ecological consciousness, and product innovation – making it a category leader in sugar-free, health-centric food retail.