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August 25, 2023

Exploring the Belgian Waffle Franchise: Cost, Success, and Delights

If you’re looking for a low-risk, high-demand food business opportunity, The Belgian Waffle Co. offers one of the best franchise models in India’s dessert segment. Known for its freshly baked waffles, innovative menu, and strong brand recall, the franchise continues to expand rapidly across the country — serving more than 47,500 waffles per day across 600+ stores in 199+ cities.

In this detailed guide, we’ll explore the Belgian Waffle Franchise Cost, investment models, setup requirements, ROI period, and why this franchise is a favorite among dessert entrepreneurs.

About The Belgian Waffle Co.

Founded in 2015 in Mumbai, The Belgian Waffle Co. (BWC) revolutionized India’s dessert market by introducing freshly baked waffles with a modern twist. The brand’s philosophy is simple — delicious desserts served with love, laughter, and fun.

Over the years, BWC has:

  • Expanded to 600+ outlets in India and Nepal

  • Won multiple awards, including:

    • 🏆 Franchisor of the Year – Dessert Category (2018)

    • 🏆 Asia Food Innovation Award (2019)

    • 🏆 Most Admired Food Start-Up (2019)

  • Introduced a range of FMCG waffle products for wider retail reach.

With a strong franchise network and brand-driven marketing, The Belgian Waffle Co. has emerged as India’s leading dessert franchise.

Belgian Waffle Franchise Investment Cost (2025)

The investment depends on the chosen model – Kiosk or Model Outlet. Here’s the breakdown:

Model Kiosk Model Outlet
Space Area 80 Sq.ft 200 Sq.ft
Interior Cost ₹6 lakh ₹10 lakh
Equipment Cost ₹3 lakh ₹4 lakh
License & IT Cost ₹20,000 ₹20,000
Marketing Cost ₹20,000 ₹20,000
Initial Stock Cost ₹50,000 ₹50,000
Franchise Fees ₹4 lakh ₹5 lakh
Total Investment ₹13.9 lakh ₹19.9 lakh

💡 On average, the total Belgian Waffle franchise cost ranges between ₹14 to ₹20 lakh, depending on the size and location.

Business Model & ROI

The Belgian Waffle franchise operates on a FOFO model (Franchise Owned, Franchise Operated), offering entrepreneurs complete ownership of operations.

Category Details
Business Model FOFO
Franchise Agreement Term 3 Years
Renewal Fee ₹2 lakh
Royalty Fee 9% of monthly sales
Working Capital Requirement ₹5 lakh
Expected ROI Period 12–15 Months

With strong marketing, consistent product quality, and high brand value, investors typically recover their investment within 12–15 months.

Training and Support

The Belgian Waffle Co. provides end-to-end franchise assistance, ensuring even first-time entrepreneurs can succeed easily.

Training & Support Includes:

  • Comprehensive 13-day training program

  • Brand-managed marketing (digital + social media)

  • Interior & design assistance

  • Operational training and staff recruitment

  • Continuous brand support for growth

Staff Requirements:

  • Assistant Restaurant Manager – 1

  • Customer Attendee – 1

  • Product Specialist – 1

Why Invest in The Belgian Waffle Co. Franchise?

Here are five reasons why this dessert brand stands out:

  1. Strong Brand Presence: Over 600 stores in India and Nepal

  2. Award-Winning Franchise Model: Recognized across Asia for innovation

  3. Low Investment & Fast ROI: Ideal for first-time entrepreneurs

  4. High Profit Margins: Low wastage, consistent demand

  5. Comprehensive Support: From setup to daily operations

Profit Margin and Sales Potential

Depending on the store location and footfall, franchisees can expect:

  • Average Daily Sales: ₹12,000–₹20,000

  • Monthly Net Profit: ₹1.2–₹2 lakh

  • Profit Margin: 20%–25% (after royalty and operational costs)

The strong brand identity and high customer repeat rate make this franchise one of the most profitable dessert investments in India.

How to Apply for a Belgian Waffle Franchise

Interested investors can apply directly through the official website of The Belgian Waffle Co. or get personalized franchise consulting from Bharat Franchise.

📞 Contact Bharat Franchise: +91 8248434001
🌐 Website: www.bharatfranchise.in

Our experts will guide you through every step – from selecting the right location to launching your outlet successfully.

With an affordable investment, fast ROI, and powerful brand support, the Belgian Waffle Franchise is one of the best food franchise opportunities in India for 2025. Whether you choose a small kiosk or a full-fledged outlet, you’ll be part of a brand that’s redefining the dessert experience for millions.

FAQ – Belgian Waffle Franchise 

Q1. What is the total cost to start a Belgian Waffle franchise in India?
The total investment ranges from ₹14 to ₹20 lakh depending on the model and location.

Q2. How long does it take to recover the investment?
Typically, franchisees achieve ROI within 12–15 months.

Q3. Does the brand charge royalty?
Yes, the royalty fee is 9% on monthly sales.

Q4. What support does the company provide?
Training, interior design, marketing, operations, and raw material supply are all supported by the brand.

Q5. Who can apply for this franchise?
Any entrepreneur or investor passionate about the food & beverage sector can apply.

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